Anchorage Market & Festival, Anchorage, AK
Established in 1992, this hugely popular outdoor market attracts 30,000 to 40,000 people into downtown Anchorage on Saturdays and Sundays. Vendors sell fresh and prepared foods, clothing and crafts to customers who are also entertained with music and performers.
We were hired to improve visual and pedestrian connections between the market and the adjacent shopping district to encourage more crossover traffic. We were hired by the city to work through a collaborative process with market management and shop owners to come up with a multifaceted plan to help integrate the market area and downtown shops through physical changes as well as management measures. Recommendations were provided for the market and key adjacent areas that serve as natural connectors. (In collaboration with PPS)